Strategic Communications Management
Holly Ellman
Associate Director
Areas of Responsibility: Media relations, science & engineering (Institute of Child Development, Institute of Environmental Studies), Center for International Studies & TCU Abroad, Faculty Experts and Hometown News
Holly provides strategic marketing and communication services to TCU's College of Science & Engineering and also manages the University's faculty experts and hometown news efforts. Holly's past work experience includes serving in a communications capacity for Texas Wesleyan University, Fort Worth Country Day School, Witherspoon Advertising & Public Relations and Casa Manana Theatre. She is a past president of the Greater Fort Worth Chapter of the Public Relations Society of America and currently serves the chapter as an assembly delegate. Holly began her undergraduate studies at TCU and earned a bachelor's degree from Texas Wesleyan University.
Contact Information
hh.ellman@tcu.edu
r817.257.5064
Shelley Hulme
Senior Manager
Areas of Responsibility: Internal Communications, AddRan College of Liberal Arts, College of Fine Arts, Roach Honors College, University Programs
Shelley is the senior manager of internal strategic communications. She provides strategic communication services, including original content creation, editing, communication planning and more. Shelley has more than 20 years’ experience, including award-winning printed and electronic employee/consumer communications and marketing, as well as fundraising initiatives for Cash America International, Haggar Clothing Company and All Saints Health System. She is past vice president of the Fort Worth Chapter of the International Association of Business Communicators and a former board member of the Greater Fort Worth/Arlington Chapter of JDRF. Shelley is a graduate of TCU with a bachelor’s degree in public relations.
Contact Information
hs.hulme@tcu.edu
r817.257.5060
Gayla Todd
Executive Assistant
Coordinator of Operator Services
Gayla serves as the executive assistant for the Vice Chancellor for Marketing & Communication. In this capacity she supports the Vice Chancellor by coordinating activities, schedules and flow of information, overseeing the budget and managing equipment inventories. In her capacity as Coordinator of Operator Services she supervises and maintains the staff of PBX operators. She also contributes to the daily operations of the Office of Strategic Communications Management by electronically gathering and archiving TCU news clips, maintaining the University’s online calendar, arranging faculty photo shoots and assisting with events. She came to TCU in 2004 with a degree in child development and 25 years in education.